Trademark Registration
You've worked hard to build a name for your business. Protect it.
A registered trademark greatly expands the legal protections available to your brand.
Let’s join forces in protecting your brand
We know the ropes
We've done this a thousand times (about 280,000 applications filed, actually), and have crafted a questionnaire to help make the application process easier for you.
We look out for you
Before we submit your application, we do a basic trademark search and inform you of any direct conflicts so your brand has a better chance of succeeding.
We know where to go
Once your application is done, we’ll get it into the right hands at the U.S. Patent & Trademark Office, so all you have to do is wait for their response.
What is a trademark?
A trademark typically protects names, words, slogans and symbols that identify a business or brand and distinguishes it from others. Trademarks include brand names such as "Coca-Cola" and symbols such as Nike's famous "swoosh."
Learn moreWhat are the benefits of registering a trademark?
Federal registration provides several advantages, including giving you a legal presumption of ownership and exclusive rights to use the mark nationwide in connection with your goods or services. It also gives you the right to bring a federal suit against anyone who may be infringing on your mark, and allows you to use the coveted ® symbol.
Learn moreWhat can you trademark?
- A name, such as your company's name or a line of products.
- A logo or other symbol or design used to create brand recognition.
- A slogan or other phrase used in connection with your brand.
What can't you trademark?
- A creative work such as a book, film, song, or theatrical performance is generally protected by a copyright.
- An invention, mechanical device, business method, or process is generally protected by a utility patent.
- An idea itself can't be protected, though it may be eligible for a copyright or patent once it's manifest in tangible form.
Copyright, trademark and patent: what's the difference?
How it works
For a more detailed view of the trademark process, and details on government processing times, click here.
1. Complete our trademark registration questionnaire.
2. We search the federal trademark database for direct conflicts.
3. Once documents are signed, we file your application with the USPTO.
Get started today
Basic
$199
Filing
We file your trademark application with the U.S. Patent and Trademark Office (USPTO)
Basic trademark search
We perform a basic federal direct-hit search of the federal trademark database for direct conflicts with your trademark
Discount on comprehensive trademark search
If you need a more thorough search for similar, competing marks.
Digitalization, color adjustment and compilation of your trademark specimens and designs
Email delivery of your trademark application
Complete
$219
Includes everything from the Basic package, plus:
Trademark Assignment Agreement
Enables the trademark owner to transfer trademark rights or ownership to another individual or entity.
Electronic copy of your trademark application, available to download in your account.
Business Advisory Plan – 14-day trial*
Ask away. We have answers.
Common questions
What's the difference between a copyright and a trademark?
Copyrights generally protect artistic works, such as songs, paintings, books, and audiovisual works. Trademarks are generally used to protect brand names, slogans, and logos for businesses.
What's included in a trademark search?
You can't register a trademark that would likely cause confusion with other marks. A trademark search can help alert you to possible conflicts before you even start the application process. We include a basic direct-hit search of the USPTO database as part of our process, to identify any federally registered marks that are identical to yours. We also offer an optional Comprehensive Trademark Search that casts a much wider net to reveal potential conflicts beyond those that are simply identical.
How long does it take for a trademark to be registered?
It can take six months or longer for a federal trademark application to be processed by the USPTO. Preparing a strong trademark application can lessen the chance of encountering setbacks and can make the registration process much smoother.
A specialist is here to help
(866) 679-2319
We're available Mon-Fri 5am-7pm PT,
Weekends 7am-4pm PT
Our agents are based in the United States.
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*Telephone consultations with a participating firm, during normal business hours, of up to one half (1/2) hour each, limited to one consultation for each new legal matter. After the 14-day trial period, benefits to the Business Legal Plan (also Business Advantage Pro or Business Advisory Plan) continue automatically at the plan rate (currently $39.99 per month). Cancel online or by calling (877) 818-8787. For full details, see the Legal Plan Contract and Subscription Terms.