Katherine Gustafson

Katherine Gustafson

​Katherine is a writer specializing in creating content related to tech, finance, business, environment, and more. She has written for Visa, PayPal, Adobe, and Intuit. Find her online and on LinkedIn.

More From This Author

Should you transition your business from retail to wholesale sales?

Struggling brick-and-mortar retailers are working quickly to shift their business models to e-commerce and other options like wholesale sales.

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5 ways to avoid a tax audit

The IRS is looking for red flags when deciding who to audit. Know how to avoid waving them, and you'll be likely to duck unwanted attention from tax…

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Should you refinance your mortgage during the COVID-19 crisis?

With interest rates at historic lows, this may be an opportunity for homeowners to save big by refinancing mortgages.

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Industry disruption: How to shake up your industry or product segment

Becoming an industry disruptor can help you get ahead in a competitive marketplace by giving customers what they really want.

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How to map your customer's journey

With customer expectations higher than ever, customer journey mapping is a useful tool that can help turn a potential customer into a raving fan.

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How will home office tax deductions change when everyone is working remotely?

Home office deductions have long been a perk for freelancers and other self-employed people during tax time. Those who use their home office space…

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3 ways to make your business more customer-centric

Growing a customer-centric culture is about valuing, engaging with, and listening to your customers.

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Creative cost-cutting ideas for small businesses

Small business owners do a lot with a little but, in lean times, cost-cutting becomes the highest priority. Learn some new and creative ways to lower…

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Are COVID-19 business disaster losses tax deductible?

While taxes aren't the first thing you want to think about when faced with disaster, taking account of your losses and claiming whatever deduction…

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Managing medical debt and how to avoid it

Medical debt is a major burden for many Americans, contributing to two-thirds of all bankruptcies in the U.S. It's essential to learn how to avoid…

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