Marcia Layton Turner
Marcia Layton Turner writes regularly about small business and real estate. Her work has appeared in Entrepreneur, Businessweek, Forbes online, US News & World Report online, and CNNMoney. She also ghostwrites business books for CEOs, business owners, and entrepreneurs, including New York Times bestsellers, award-winners, and commercial successes. She is currently earning her doctorate of business administration from Temple University.
More From This Author
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How Much Is Customer Acquisition Costing You? Here's How to Add It Up
To better understand whether your marketing efforts are profitable, you need to start by calculating your customer acquisition costs. It's a simple formula that can help improve your marketing decision-making. Read on to learn how to calculate them.
· 4 min read
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How to Find the Best Startup Ideas
Ideas for great new businesses are all around you, if you just know where to look.
· 4 min read
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How to Scale Your Business and Stay Sane in the Process
Ramping up your company's operations to scale—to produce and sell more—requires a lot of effort. But if you examine your offerings, automate processes, delegate tasks, and practice self-care, exponential growth doesn't have to overwhelm you.
· 3 min read
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How and Why You Should Conduct a Yearly Business Compliance Audit
Businesses that are in compliance are operating within all the applicable laws and codes that pertain to their operations, as well as standards and policies set by the company's leadership. Rules, laws, and ordinances can change from year to year, so it can pay to conduct a yearly compliance audit to make sure your business is up to code.
· 4 min read
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How to Find Investors During the Coronavirus Pandemic
Although many companies are working hard to conserve cash, there are still investors on the hunt for growth-oriented businesses in need of funding. Here are some ideas for tracking active investors down.
· 4 min read
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What the Coronavirus Stimulus Package Means for Workers and Businesses
The CARES Act is the largest stimulus program in history, providing payments, grants, and loans to support workers and their employers. What are you entitled to?
· 4 min read
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How to Succeed as a Brick-and-Mortar Retailer
Tips to help brick-and-mortar retailers compete against online competitors.
· 3 min read
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How to Manage Your Debt as a Startup
Many startups take on debt to fund growth. It's important to have a detailed plan for repayment, however, to ensure you don't stretch beyond your company's ability to pay back the debt, whether it's a loan or credit card.
· 4 min read
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How Much House Can I Afford?
In the process of buying a home, it's easy to get swept up in the excitement and become financially overextended. Learn what hidden costs you should budget for when calculating what you're comfortable paying each month for a new home.
· 4 min read
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Is Your Business Scalable? Here's How to Put It to the Test
Want to build a scalable business? Here are five steps to take if your goal is to build a multimillion-dollar business you can sell later.
· 3 min read
