Stephanie Morrow
Stephanie Morrow has been a contributor to LegalZoom since 2005 and has written about nearly all aspects of law, from taxes and business formation to intellectual property and estate planning. In addition to her work at LegalZoom, Stephanie is a college professor for four different universities and teaches various communications and humanities courses, including communications law, advertising and public relations practices, propaganda and policy, political speechwriting, and journalism.
Stephanie earned her bachelor's degree in communications from West Chester University of Pennsylvania and her master's in journalism from Temple University, with one of the focuses of her master's thesis being copyright and trademark law within the communications realm. Stephanie is currently pursuing her Ph.D. in media and communications from Temple University; her dissertation thesis uses narrative theory and semiotics to investigate how the 1969 York, Pennsylvania race riots, which resulted in two murders, were covered by the media.
More From This Author
-
Developing an IP Strategy
Protecting your invention, logo or creative work with a patent, trademark or copyright is important. But equally important is creating an IP strategy.
· 5 min read
-
Maximizing Your Patent Application
Creating an invention might seem like the final step in becoming anovernight success, but successfully filing for a patent can be a challenge. By maximizing the effectiveness of your filing, you can ensure not only the protection of your invention, but a substantial head start in the marketplace as well.
· 5 min read
-
Using Pinterest as a Marketing Tool
Social media has become a lucrative medium for marketing goods and services, whether it's giving away coupons to potential customers who “like” a Facebook page, enticing users to “follow” your business on Twitter, or posting commercials and how-to videos on YouTube. However, a social media network that many business owners have not yet tapped is Pinterest. This site has millions of potential customers who may be interested in following your company's new interests and branding techniques.
· 4 min read
-
Five Easy Steps to Maintaining Your Corporate Status
You have gone through the daunting task of starting a corporation. But you may be asking yourself "now what?" Although the steps to creating a corporation can be fairly straightforward, you've only begun; now you must run your corporation properly.
· 4 min read
-
Running Your Corporation: 5 Easy First Steps to Run Your Inc.
You've gone through the daunting task of starting a corporation. Your business name is chosen and registered, you've created your articles of incorporation and bylaws, and selected your directors, Now what?
· 4 min read
-
Planning Ahead for the End
Having a last will or living trust is a stellar example of not only planning for the end, but helping protect loved ones. Some folks, however—including Apple's Steve Jobs—take planning to a whole new level with POD accounts, preplanned funeral arrangements and more.
· 5 min read
-
How to Write an Effective Marketing Plan
One of the most important aspects of starting and running your corporation is first developing a comprehensive marketing plan. Many first-time business owners think placing an ad, running a television commercial and designing a glossy brochure will automatically bring in customers. However, the "build it and they will come" aspect doesn't work in the business world; it takes careful planning and a comprehensive understanding of the marketplace in order to develop a business strategy that will ensure success.What is a Marketing Plan?
· 7 min read
-
Are You Liable for Goods You Sell on Your Website?
There are ways to protect your business from potential product liability problems before they happen.
· 3 min read
