Joe Runge, Esq.
Freelance writer
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An inventor who knows about patents and understands the best way to use them has a huge advantage in protecting their invention.
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There are a lot of complicated parts to copyright law; determining how long a copyright lasts is not one of them. It doesn't matter if you create…
Get it right the first time: Avoiding trademark pitfalls with an appropriate strategy
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How long does a trademark last?
A trademark can last as long as it is used, if the owner is on the ball. The nature of trademark protection is complicated. In order for businesses…
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To bring your idea out into the world, you first need to protect it. Learn how to be develop your ideas so that they're patentable. Innovation starts…
Three steps to turn your product idea into money
That great idea in your head isn't making you any money. Protect it, validate it, and license it. Get it out of your head and into your wallet.
What is goodwill in business?
The success of businesses with lots of goodwill is much greater than businesses without it. But figuring out the value of that goodwill is…
How to avoid trademark infringement
Should you move forward with using your new logo or slogan? Not so fast, what if someone else is already using a similar mark? Learn about trademark…
Provisional vs. non-provisional patent application: What is the difference?
Did you know you can file a provisional patent application to help you get more time to complete the patent process? Learn more about provisional…
How do you know if a patent already exists?
Your invention has to bring something new and unique to the table, or it can’t get a patent. The patent process begins by searching for similar…