Marketing Your Business
Marketing is key to reaching new customers and growing your business. Learn how to start a marketing plan, or fine-tune your current one.
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What Your Logo Says About Your Brand Identity
Your logo is key to communicating what your brand is and what it stands for. Getting it right is worth time and expense.
· 4 min read
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How to Write an Effective Marketing Plan
One of the most important aspects of starting and running your corporation is first developing a comprehensive marketing plan. Many first-time business owners think placing an ad, running a television commercial and designing a glossy brochure will automatically bring in customers. However, the "build it and they will come" aspect doesn't work in the business world; it takes careful planning and a comprehensive understanding of the marketplace in order to develop a business strategy that will ensure success.What is a Marketing Plan?
· 7 min read
