Trademarks
Take a few simple steps to safeguard your brand. See how trademarks can protect your logos, slogans, company name, and more.
How to Trademark a Phrase
If you've come up with a good catchphrase to help identify your company and its goods or services, you might want to trademark it.
NFL Players Try to Score a Touchdown with Trademarks
As if NFL players don't have enough publicity surrounding their teams, they're going through great legal lengths to protect what they see as personal…
Trademark Protection of Color: Louboutin's Red-Soled Shoe is a Clever Logo
A deeper look at the question of trademark and the use of color in product design.
The Brand Evolution of a Boxing Champ
When Abner Mares takes off his robe and steps into the boxing ring, fans will see the stylized "M" tattooed across his chest. The "M," of course, is…
Creating a Patent License Agreement
If you're a patent owner who's ready to create a patent license agreement, here's what you need to know before you get started—both about the…
How to Establish a Common Law Trademark
Wondering what kinds of protection a common law trademark provides and how it's different from a registered one? Look no further.
Protect Your Brand Like a Celebrity
Celebrities work hard to build and maintain a valuable brand. Here are four celebrity brand protection strategies you can use in your own business.
Do I Need a Trademark Attorney?
Registering a trademark sounds simple enough, but it’s not always easy to register a trademark on your own.
Applying and Filing for a Trademark
Filing for a trademark can protect your brand. This simple guide talks you through filing the paperwork, what it costs, and more.
How Much Does It Cost to Trademark a Business Name?
The process for trademarking a business name is relatively simple and inexpensive, and well worth its weight in gold in terms of warding off unlawful…