Trademarks

Take a few simple steps to safeguard your brand. See how trademarks can protect your logos, slogans, company name, and more.

Intellectual Property Tips for E-tailers

With nearly $200 billion in reported sales in 2011, e-commerce sales are expected to continue to grow over the next several years. In 2012, e-…

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What are Common Law Trademark Rights?

If you have a business name, product name, tagline, or logo that you use regularly, you may have common law trademark rights—even if you have never…

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State Trademark or Federal Trademark: Which One Is Right for You?

Trademarks can be registered with the U.S. Patent and Trademark Office, or they can be registered with your state. Find out the advantages and…

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5 Things Business Owners Should Know About Trademarks

Inventing and protecting trademarks is key to starting your business—they define who you are and what you do. Keeping them safe is easier than you…

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How to Avoid Trademark Infringement

Should you move forward with using your new logo or slogan? Not so fast, what if someone else is already using a similar mark? Learn about trademark…

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If My Business Name Is Registered With the State, Do I Still Need a Trademark?

When you own a small business, your name is everything. It's on your website, signs, and marketing materials. It's how customers find and remember…

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How to Protect Against Trademark Infringement

A trademark is a particular kind of intellectual property. To fully realize its value, you need to do more than protect your rights—you need to…

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When Is the Right Time to Trademark Your Brand?

The best business strategy is to think about trademarks from the very beginning—ideally, when you're choosing your business name and logo and forming…

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5 Tips to Speed Up the Trademark Process

Registering a trademark can take anywhere from several months to a couple of years. Increase the chances that your registration will go quickly and…

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The 5 Things You Must Do to Protect Your Trademark

Federal trademark registration can protect your trademark nationwide. But many people don't understand that filing a trademark application is just…

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