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  • article5 Tips to Attract New Online Customers

    …selling. Optimization involves making sure your site's content includes the keywords and phrases people type into search engines. Niles Koenigsberg, a digital marketing specialist at  Real FiG Advertising + Marketing …

  • articleHow to Use Facebook Groups to Grow Your Customer Community

    …Companies had to begin paying for advertising on the site just to get seen. Thankfully, businesses figured out that they could tap into another marketing tool on the platform: Facebook…

  • articleHow to Return Mail to Sender

    …open and manage their mail as needed or forward it to a different address. Additionally, to reduce advertising mail, you can  register the deceased’s name with the Data & Marketing…

  • articleWhat Is USPS First-Class Package Service?

    …length and girth. Packages are subject to a surcharge if they are irregularly shaped. The content may contain documents or personal correspondence unless it contains invoices, receipts, incidental advertising, and…

  • articleSmall Business Saturday: How Business Owners Can Make the Most of It

    …chief marketing officer at American Express. Eligible small business owners can earn a $100 TikTok advertising credit through the #ShopSmall Accelerator and take advantage of a tutorial and other resources…

  • articleTop Reasons People Start Their Own Business

    …digital marketing agency employers treated clients, Joe Karasin started a business so he could do it his way. "I'm listening to concerns, working to correct them, and delivering…

  • articleHow to Size Up the Competition

    …based on the data you gather, will help you identify the kind of customers you want to serve and help you develop your main marketing messages. Evaluating the competition has…

  • articleHow to Manage Your Debt as a Startup

    …frequently and responsibly" convinced him that getting a business credit card for the company was a smart strategy. They got one, primarily to pay for Facebook advertising, and agreed…

  • articleDiscerning Click Fraud

    …product site, you pay a fee to the site where the click originated. Many web advertising firms have created automated systems for ad placement and click tracking. However, others are…

  • articleA Custom of Creative Bartering Helps Build Parkman Woodworks

    …is getting some buzz and growing its sales, it still gets by with a little help from its friends. Creative marketing Instead of spending their marketing budget on traditional advertising…