Free Tattoo Shop Name Generator

You can't just choose a name you like and slap it on the front of your tattoo studio—the name must first meet several criteria. Your desired name should resonate and connect with your target audience, follow naming guidelines, and be available.

Personalize your business name

When brainstorming your tattoo parlor name, consider your brand identity and what sets your business apart from other tattoo studios. For example, maybe you only offer watercolor tattoos or specialize in stick-and-poke tattoos. Or, perhaps, your studio is connected to a cafe where your customers can receive a free cup of coffee after their appointments. Because these attributes make your business special, consider incorporating aspects of them into your title.

It's also crucial to research and pinpoint your target audience. Who is your ideal customer? Is it someone receiving their first tattoo or someone who is already covered in ink from head to toe? Your ideal customer might be someone familiar with your niche style of pointillism or someone new to your minimalistic design specialty. Understanding these valuable insights about your customers can help you create a name that will attract the kinds of people who will most appreciate your business.

Pick an unforgettable name for your tattoo shop

The perfect business name is a memorable one. You want potential customers to see the name of your tattoo studio and make a mental note of it, filing it away and recalling it when they're ready for some fresh ink. That's why it's important to brainstorm distinguishable, catchy, and creative names.

For example, a name like "Permanent Ink" or "Skin Studio" is more likely to stick with your potential clients than a name like "Body Art" or "Artful Ink," which are more on the forgettable side. That said, avoid choosing a name that's too obscure or vague to prevent confusing your target audience.

When selecting an unforgettable, unique name, it's also important to stay away from titles that are too localized. For instance, "Ink on Adams St." or "Ocean Ave. Ink Lab" is great if you plan to stay on Adams Street or Ocean Avenue forever, but if you have intentions of expanding your business to other parts of the town, state, or even country, a localized name might hold you back. Brainstorm tattoo shop names that can grow with your business.

Comply with state naming guidelines

Once you've come up with a memorable and catchy name, you must ensure that it aligns with government naming guidelines. The following are a few examples of the naming guidelines:

• Your tattoo shop name must be unique and distinct.
• Your tattoo studio name cannot include offensive words.
• Your tattoo parlor name cannot include restricted words, such as bank, trust, or insurance.
• Your name cannot falsely imply that it's a government entity or associated with a government agency.
• Your tattoo parlor cannot share the same name as another registered business in the state.

Your Secretary of State won't allow you to register your name if it doesn't comply with these requirements.

Check availability

You don't want your customers to confuse your business with another tattoo shop, so you must select a name that is unique, distinct, and distinguishable from already registered names.

To determine if your name is available, conduct a business name search. Simply visit your Secretary of State's website, navigate to the business entity search tool, type in your potential name into the search bar, and review the results.

We also encourage you to run a trademark search to ensure there isn't a trademark associated with your potential business name, which can help you avoid trademark infringements. You can review registered trademarks with the U.S. Patent and Trade Office (USPTO) or hire LegalZoom to perform a trademark search for you.

If your desired name doesn't appear in any of these results, then it's fair game to use it.