Business Management
Learn all the ways you can take your business to the next level, whether you're in year one or year 10. Get advice on how to run and grow your business-and even what to do when you're ready to move on.
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Employment Law 101: Accounting for Vacation Pay
If you want to offer paid time off, institute a clear and consistent policy about how time is accrued and how much notice employees need to give before taking time off.
· 3 min read
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Why Your Company Needs a Professional Logo
Is your business putting its best foot forward? Or are you losing customers because of a bad first impression? A professional logo can build trust with potential customers.
· 2 min read
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The Office Christmas Party and Legal Liability
It is traditional for business owners to invite employees to share a little holiday cheer each December, but these opportunities to let loose can also come with legal concerns for business owners.
· 3 min read
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The Power of PR
Advertising is what you buy from the sales department of the media. Public relations (PR) is what you get from the news department for free. How many ads do you suppose a good news story is worth? Read more to find out the role that PR can play in business.
· 3 min read
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Americans with Disabilities Act: What Employers Should Know
One of the most important developments in employment law, it is essential to research this act and know what requirements and conditions apply to you.
· 3 min read
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Protecting Your Digital Assets in the Afterlife
We're more connected to the digital world than ever before. Businesses are using the Web to go global and people are using websites such as Facebook, Twitter, or their blogs to communicate. The result is the ever-growing mass of digital assets—which is often left in cyberspace after you die.
· 3 min read
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Protecting Yourself Online
The more our daily activities become part of a digital society, the more susceptible we become to online crime and invasion of privacy. There's no stopping the digital wave, but there are ways to protect yourself from unwanted activity with these basic security measures.
· 4 min read
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Why Press Releases Are More Important than Ever
Social media has quickly become an indispensable tool for both large and small companies. While many have figured out what it takes to drive a successful branding platform and social media campaign, an important component are press releases.
· 3 min read
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Maximizing Your Patent Application
Creating an invention might seem like the final step in becoming anovernight success, but successfully filing for a patent can be a challenge. By maximizing the effectiveness of your filing, you can ensure not only the protection of your invention, but a substantial head start in the marketplace as well.
· 5 min read
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Using Pinterest as a Marketing Tool
Social media has become a lucrative medium for marketing goods and services, whether it's giving away coupons to potential customers who “like” a Facebook page, enticing users to “follow” your business on Twitter, or posting commercials and how-to videos on YouTube. However, a social media network that many business owners have not yet tapped is Pinterest. This site has millions of potential customers who may be interested in following your company's new interests and branding techniques.
· 4 min read
