Why you need a marketing plan

A well-written, comprehensive marketing plan is fundamental to all business ventures because it describes how you plan to attract and retain customers, how you will compete, and what resources you have available to achieve your business goals.

Ready to start your business? Plans start at $0 + filing fees.

Stephanie Morrow

by Stephanie Morrow

Stephanie Morrow has been a contributor to LegalZoom since 2005 and has written about nearly all aspects of law, from...

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Updated on: March 27, 2023 · 4 min read


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This article is for informational purposes. This content is not legal advice, it is the expression of the author and has not been evaluated by LegalZoom for accuracy or changes in the law.

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