How long does a trademark last?

A trademark can last as long as it is used, if the owner is on the ball. The nature of trademark protection is complicated. In order for businesses to know how long a trademark lasts, they need to understand what a trademark really is. After that, a business owner can track with precision how long they can expect a trademark to last.

What would you like to protect?

Joe Runge, Esq.

by Joe Runge, Esq.

Joe Runge graduated from the University of Iowa with a Juris doctorate and a master of science in molecular evolution...

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Updated on: March 17, 2023 · 2 min read


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This article is for informational purposes. This content is not legal advice, it is the expression of the author and has not been evaluated by LegalZoom for accuracy or changes in the law.

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