Marketing Your Business
Marketing is key to reaching new customers and growing your business. Learn how to start a marketing plan, or fine-tune your current one.
What Is a Digital Strategy and Why Does Your Business Need One?
Developing a digital strategy and tweaking it over time will help your business shine online, reach more customers, and achieve greater success.
Release of Liability Form: Definition, Types, and Use Cases for Creatives
A release of liability form is designed to safeguard you against lawsuits by planning for and addressing potential disputes.
What Is a Tax Holiday? And How Do They Affect Small Businesses?
A tax holiday temporarily suspends a type of sales tax, increasing consumer interest and possibly increasing revenue for small businesses, but there…
Does Your Business Really Need a Facebook Page?
Every other company—big or small—seems to have a Facebook page. It makes you wonder if it's a prerequisite to having a business these days. Sure,…
The Making of a Great Slogan: 5 Slogans with Staying Power
Slogans are a key part of branding for a business of any size.
How to Integrate Your Marketing Efforts for Maximum Results
Small businesses need marketing to grow. Here's how you can create an effective, manageable, and integrated marketing plan.
12 Ways to Market Your Business on a Budget
Marketing your business doesn't have to be complicated or expensive. Here are 12 ideas you can start implementing today.
What Is the Best Way to Promote My New Company?
Use social media, create a website, contact local news entities, manage your search listings, and hire a marketing or PR expert for help to get…
How to write an effective marketing plan
One of the most important aspects of starting and running your corporation is first developing a comprehensive marketing plan. Many first-time…
How to Find Sales Leads That Actually Work
Looking for strong sales leads? Try these six ways to generate them yourself.