POWERED BY AI

Free Jewelry Store Name Generator

If you're starting a jewelry store, your name should dazzle customers. Try our free AI-powered business name generator to come up with options.

AI Business Name Generator

Turn your ideas into a standout business name with our free AI-powered generator.

Advanced settings

By clicking "Generate," I agree to LegalZoom's Terms of Use and AI Additional Terms. Business name generator uses AI technology to suggest business names and provide insights, but it does not provide legal advice.

Trustpilot star rating barLearn more about our guarantee

Start your business, guided by experience

From naming your business to registering it as an LLC, our services help ensure accuracy and let you start your business with confidence. Let us handle the details so you can focus on your vision.

Start My Business

100% Accurate Filing Guarantee

100% Accurate Filing Guarantee

We're committed to the highest quality and accuracy. If your filing is rejected or incorrect 

due to our error, we'll correct it with the government agency at no additional cost to you.

We're committed to the highest quality and accuracy. If your filing is rejected or incorrect due to our error, we'll correct it with the government agency at no additional cost to you.

Find a name, launch your dream

You've got brilliant ideas—now make your vision a reality.

light

Generate tailored names

Enter your business idea, select your preferred tone (playful, traditional, creative), and get a list of unique, memorable names.

rocket

Make it official

Finalize your name by choosing an entity type and registering it with the state as an LLC, corporation, nonprofit, partnership, or DBA.

stamp
Protect your business name

Secure exclusive rights to your name with our trademark registration services. Our trusted attorneys handle the process, helping protect your brand from copycats.1

How to use our jewelry business name generator

To get started, all you need is an idea. Our AI business name generator will do all the brainstorming for you, based on the prompt you submit.


You’ll start off by opening up the business name generator and typing in your idea for your jewelry store business. You may try something like:

  • Luxurious custom watchmaker

  • Casual leather jewelry for everyday wear

  • Precious gems for astrology lovers

Once you’ve typed in your prompt, it’s time to set the tone parameters in Advanced Options. You’ll set the sliders to whichever settings best fit your jewelry brand, tone, and niche.


Now, all you have to do is review the list of names and choose your favorite. And don’t worry, the search is free. If you don’t find something you like the first time, you can refine your search and change the parameters to run as many searches as you’d like.

Why start a jewelry business?

For as long as humans have existed, they've wanted to sparkle. While the times, styles, and even jewels have evolved, the desire to show off with jewelry endures.


Whether you're an artist creating new pieces or a potential shop owner—or both—there's never been a wrong time to venture into the jewelry business.

Close up of a jewelry box with rings, earrings, pearls, and more.
LegalZoom

The experience of setting up my own LLC…

The experience of setting up my own LLC was both quick, easy and simple

Trustpilot star rating bar
Brian Pannebecker
February 12, 2026
LegalZoom

Efficient and professional assistance…

Efficient and professional assistance in quickly setting up my LLC. Started an application with Tailor Brands and later learned my expedited fee was only to submit to the State within two days, even though their website advertised 24 hours for an LLC formation and EIN. Should have started with Legal Zoom! Spoke with Gianna on the phone to set it up, logged into my account, and was done in an hour! Thorough and reliable.

Trustpilot star rating bar
Jeanne Gamba
December 30, 2025
LegalZoom

BEST PHONE CALL IN THE 364.25 DAYS OF 2025

Wow! Being nervous and not knowing exactly which direction to take I went online last night and found LegalZoom. I wasn’t completely sure about it (getting the LLC) and my anxiety kicked in so I backed out of it. My number must have saved anyway in their archive because I received a call this morning. Martha Anguiano called and the encounter with her was just what I needed to encourage me further with my LLC process. She was very polite, knowledgeable and immediately gave me a list of what I can choose from to start. After discussing with her more about my plans she suggested the best start up package for me. Martha was so genuinely enthusiastic about my idea that I felt truly comfortable sharing with her. After getting off the phone my smile and heart expressed the connection that was made even if it’s only for the professionalism she offers as an agent, I’m grateful it was her that called as I stated to her, “I’m not sure how it would have went if it were another agent that called.” (I can be nervous when speaking and studdar my words but she made me feel completely heard and understood) I can only hope and believe the entire Team at LeagalZoom is just as pleasant, knowledgeable and concerned for the customers as she exemplified. If you see this message Martha, thank you so much you’re definitely a Golden Star in this universe. ⭐️✨⭐️ Looking forward to working with you & LegalZoom. Thank You!

Trustpilot star rating bar
Shirley Hester
December 25, 2025
LegalZoom

My LLC setup

My LLC was set up quickly and efficiently, Thank you for the great job. Due today and completed today.

Trustpilot star rating bar
customer
December 12, 2025
LegalZoom

Starting a new LLC

Starting a new LLC. Ali walked me through the entire process in less than 10 minutes. Quick, easy and highly professional. Thanks!!

Trustpilot star rating bar
Christopher Eggert
December 12, 2025
LegalZoom

Piece of Cake!

Wow, if I had known HOW EASY it would be to create my own LLC I would have done it months ago! I literally created my own business in MINUTES. LegalZoom takes all of the fear, confusion, guesswork and administrative burden out of starting your own business. Strongly recommend it!

Trustpilot star rating bar
Lori Ann Farrell
October 16, 2025
LegalZoom

Excellent, rapid, economical LLC formation…

Legal Zoom enabled me to very quickly and economically set up my LLC

Trustpilot star rating bar
Sarah Collins
October 12, 2025
LegalZoom

They made creating my llc such an easy…

They made creating my llc such an easy process and gave me plenty of options. I genuinely never even thought of. So happy I had this option.

Trustpilot star rating bar
Cassaundra Eckleberry
October 11, 2025
LegalZoom

Filed my LLC confidently thanks to LegalZoom

Sittie answered all my questions and made me feel much more confident about forming my LLC this morning. Including some basic tax questions that she was able to answer. So greatly appreciate her help.

Trustpilot star rating bar
Cassandra E
October 8, 2025
LegalZoom

LegalZoom was great to start my first LLC

LegalZoom was great to start my LLC! The process was simple and easy! Very fast as long as you know what you want your name to be and what your business is doing. Highly recommend for the people that like to do it themselves online. Great experience

Trustpilot star rating bar
Bruce. M
September 27, 2025
LegalZoom

Out-of-State LLC Business Formation

I was at a standstill with no resolution in sight - LegalZoom fixed me up within minutes & made filling the Out-of-State business form LLC-5 with the State of California, easy! Thank you!

Trustpilot star rating bar
Cheryl Williams
September 23, 2025
LegalZoom

Legalzoom help me set up my LLC efficiently. The instructions were simple, and I had a positive experience overall.

Legalzoom made starting my LLC fast, easy, and stress-free.

Trustpilot star rating bar
CoreSpan Technologies
August 25, 2025
LegalZoom

legal Zoom Concierge

legal Zoom Concierge agent, Jelly, called me and walked me through the process of selecting how I wanted to set up my LLC with through explanations. I recommend using the Legal Zoom concierge for customers not yet familiar with the process of creating and LLC.

Trustpilot star rating bar
CC
September 16, 2025
LegalZoom

Smooth, Professional, and Worth It — LegalZoom Made My LLC Easy

I recently used LegalZoom to form my Cleaning LLC, and overall I had a very positive experience. From start to finish, the process was efficient, transparent, and far less stressful than I expected. What went well: Easy to Navigate: The LegalZoom website clearly guided me through every step. I didn’t get lost in jargon or red tape. Clear Pricing & No Surprises: Costs were laid out ahead of time, and all required state fees were explained. No hidden fees popped up afterward. Fast Processing: Once I submitted my paperwork, things moved quickly — I got my official LLC documents sooner than I anticipated. Helpful Customer Support: When I had a few questions (about the operating agreement, registered agent, etc.), their support reps were attentive and professional. They helped clarify things without rushing me. All-in-One Convenience: LegalZoom handled all the official filings and paperwork. I didn’t need to go to the Secretary of State or juggle multiple portals. That saved me a ton of time. What could be better: Upsells & Add-ons: LegalZoom offers several add-on options (e.g. expedited processing, kits, templates, etc.). While some were useful, it felt like a lot of extras pushed along the way. I’d recommend reviewing each optional service carefully before adding it. Turnaround Time on Some Documents: A few documents (beyond the core LLC formation) took longer than anticipated. If you’re under a tight deadline, you may want to choose expedited options. Customization Limits: For standard LLCs with typical needs (like mine, a cleaning business), everything was fine. But if your business is more complex (multi-member, special licensing, etc.), you might hit limits on how much the template-based services can tailor to your specific case. Overall Recommendation: If you’re looking to form an LLC without hiring a law firm or figuring out all the legal and bureaucratic steps yourself, LegalZoom is a solid choice. For my Cleaning LLC, it delivered excellent value. The convenience, guidance, and peace of mind it provided were well worth the cost. I’d definitely use them again or recommend them to others starting a business.

Trustpilot star rating bar
Sasha Shalimov
September 11, 2025
LegalZoom

Was very easy to use and I got my LLC…

Was very easy to use and I got my LLC the same day. I was SHOCKED. I know every state is different but it was like a miracle. Thank you LZoom!

Trustpilot star rating bar
Erica Walters
July 9, 2025
LegalZoom

My experience has been excellent from…

My experience has been excellent from the first day opening my LLC, and continues to be great now that my business is thriving. All of my important documents are organized and secured on their sight. Which is amazing when getting loans and doing my taxes. They also provide great customer service every time I call with questions. Would highly recommend using LegalZoom. Plan to start another business and will be using them again. Thank you LegalZoom!

Trustpilot star rating bar
George Wells
July 8, 2025
LegalZoom

Five Stars For LegalZoom

LegalZoom offers a streamlined and accessible platform for creating an LLC, simplifying complex legal procedures for entrepreneurs. Their user-friendly interface and comprehensive guidance ensure that even individuals without legal expertise can confidently establish their businesses. Overall, LegalZoom enhances efficiency and provides valuable support in the LLC formation process.

Trustpilot star rating bar
CLC
July 2, 2025
LegalZoom

So Helpful…

Legal Zoom is quick and easy to create a New Corporation. The price is fair. Thank you for all your assistance.

Trustpilot star rating bar
customer Kim
August 14, 2025
LegalZoom

I’m new to all this basically my first…

I’m new to all this basically my first time filing for a corporation on my own and I didn’t last in 30 minutes. This is great thank you it just walks you through everything you need with answering questions. Did you already know

Trustpilot star rating bar
Brenda Reynoso
June 12, 2025
LegalZoom

Leogilyn Pavo was so helpful

Leogilyn Pavo was so helpful. I needed to change my business address and Leogilyn walked me through the process step by step. Leogilyn even looked up specific answers about my corporation so I could fill out the required forms correctly. I couldn’t have done this without Leogilyn’s help!

Trustpilot star rating bar
Kate Lively
May 27, 2025
LegalZoom

Genaro was great!

Genaro was a great listener, remembered everything we spoke about and then walked me through the process of moving my LLC into a Corporation. Glad I called rather than try to do online - we got it all done in about 20 minutes.

Trustpilot star rating bar
Folger Emerson
February 19, 2025
LegalZoom

Spoke clearly, was professional and very knowledgeable about his business

Edgar was so pleasant and professional and I will be sending more people to him for their corporation needs as well!! He is so knowledgeable about the sales products he sells. This was a flawless and simple process bc of him!

Trustpilot star rating bar
Cheryl-Lyn LaRocca
February 10, 2025
LegalZoom

I'm a lawyer with almost 40 years of…

I'm a lawyer with almost 40 years of experience. I'm a DIY around the house handyman, and I DIM in law, but was short on time to establish a New York non-profit corporation in advance of actually moving to New York. Legal Zoom and Ms. Angeles were amazing. This project was accomplished with their professional zeal, and saved me a pile of time and money. Respect!

Trustpilot star rating bar
Mary Thorpe
December 29, 2025
LegalZoom

Legal Zoom takes the guesswork out

I’ve used Legal Zoom to start my nonprofit, having them assist me with the 501(c)3 paperwork was the best thing I could’ve done. They took the guesswork out, they really made the process as simple and streamlined as possible.

Trustpilot star rating bar
Leah Arteaga
December 27, 2025
LegalZoom

Legal Zoom was incredibly user friendly…

Legal Zoom was incredibly user friendly! I was able to start my non-profit, Widows Walk Project Incorporated, within days. I had to call for support on one question. The representative was super helpful and had me off the phone within minutes. Legal Zoom mailed the established non-profit paperwork to me within three days. Thank you Legal Zoom for your expedience and support!

Trustpilot star rating bar
Charlene Carroll
July 11, 2025
LegalZoom

Gail Vyeda Deserves Recognition — Outstanding Support!

I had the absolute pleasure of working with Gail Vyeda through LegalZoom’s Concierge service, and I cannot say enough good things about her. Gail is knowledgeable, patient, professional, and genuinely caring. From the very beginning, she made me feel supported, heard, and confident in the process of forming my nonprofit. She explained everything in clear terms, walked me through each step, and made sure I understood what was being filed and why. Even when I had questions outside the typical scope, she went the extra mile to help — always with kindness, clarity, and grace. She made what could’ve been a stressful experience feel seamless and empowering. Gail is exactly the kind of person who deserves to be recognized and promoted. Her dedication and warmth represent LegalZoom at its best. Thank you, Gail — you made a big difference in helping me bring my nonprofit vision to life! — LaTonya White, The Legacy Impact Fund (DBA Big Gló Foundation)

Trustpilot star rating bar
LaTonya White
June 25, 2025
LegalZoom

The couple of representatives I spoke…

The couple of representatives I spoke with while in the process of registering my nonprofit and applying for the 501(c)3 status were professional, friendly, knowledgeable.

Trustpilot star rating bar
Charles McGee
June 4, 2025
LegalZoom

LegalZoom has been a great source to…

LegalZoom has been a great source to work with. I would recommend anyone to utilize Legal Zoom who is starting a nonprofit. Very seamless and courteous! The customer service they have been providing has been excellent!

Trustpilot star rating bar
Gabrielle Johnson
April 20, 2025
LegalZoom

Willie is the man!!

Willie did a great job answering all my questions and helping me understand different aspects of what what happens when starting my nonprofit with Legalzoom. Great customer service experience!

Trustpilot star rating bar
Cody Daniels
March 4, 2025
LegalZoom

In the avalanche of many questions, Ana was there to guide me

Ana provided detailed information to my questions about a nonprofit. She was helpful and patient with me. She extended herself to keep in touch and work with me when I am ready. Thank you!

Trustpilot star rating bar
Ms. Maria
February 18, 2025
LegalZoom

Incredibly helpful!

I called with some questions and received such helpful information! My nonprofit partner and I feel confident in moving forward with Legal Zoom services for our women centered nonprofit.

Trustpilot star rating bar
Andrea
February 16, 2025
LegalZoom

Being a business owner of two businesses...

Being a business owner of two business. A for profit and now a nonprofit LegalZoom has made the business registration process effortless and seamless all while keeping my submitted documents legal with the state. I highly recommend any entrepreneur who's filing your business on your own to let LegalZoom do the handwork for you. They are fast, accurate, and efficient.

Trustpilot star rating bar
Eujon S. Hughes, M.Ed.
February 3, 2025
LegalZoom

Gerald was extremely helpful to me in…

Gerald was extremely helpful to me in getting my order processed. He made it easy for me to just answer a question and continue with the process of setting up my nonprofit.

Trustpilot star rating bar
Allison Melendez
January 20, 2025
LegalZoom

Outstanding Work

The professionalism of the team coupled with the speed of getting the nonprofit paperwork accomplished and through the system was excellent. I am very grateful. This is my second time working with Legal Zoom. Thank you very much.

Trustpilot star rating bar
Mary G
January 2, 2025
LegalZoom

Smooth Process

Kurt was very helpful and provided all the information needed to successfully complete the DBA process.

Trustpilot star rating bar
Courtney Jackson
December 17, 2025
LegalZoom

Easy and professional

I was notified by text that I needed to contact LegalZoom to provide more information to move my DBA filing along. I called in and got Raffy. He was friendly and professional and took the time to confirm that LegalZoom had received the signed documents from me that were needed to take the next steps in this process. I was connected to Raffy on my first attempt and did not have to sit in a queue waiting for someone.

Trustpilot star rating bar
Linda Crossley
September 3, 2025
LegalZoom

10/10 customer service

Both Kathy and Princess made the process of filing my DBA incredibly easy and were able to walk me through the process the entire time. Both were incredibly kind and helpful and I'm so grateful to the LegalZoom team for being there to support me through any troubles I have with my small business!

Trustpilot star rating bar
Kate
August 19, 2025
LegalZoom

Very helpful everyone I spoke with was…

Very helpful everyone I spoke with was very knowledgeable and pointed me in the right direction. My dba was filed swiftly and I was informed about the progress the entire time. Very happy with the results.

Trustpilot star rating bar
karl anderson
July 11, 2025
LegalZoom

KIERVE has Excellent Customer Service

KIERVE was very knowledgeable and provided the information I requested with additional things to assist me with creating a new DBA. I appreciated how patient they were and ensured everything had processed to the next step before we signed off the chat. Excellent customer service!

Trustpilot star rating bar
Tenika Ashley
July 2, 2025
LegalZoom

Customer Service exceeded my expectations.

After an initial dilemma with my DBA filing in California, a LegalZoom account executive took the reigns and made everything right by going above and beyond my expectations. Thank you LegalZoom!

Trustpilot star rating bar
Clinton Goodrich
May 19, 2025
LegalZoom

Very helpful

I called in looking for help with my DBA and was able to complete setting it up effortlessly and got help with a few more items I didn’t even know I needed.

Trustpilot star rating bar
Kevin McCarthy
February 23, 2025
LegalZoom

Joe was extraordinary

Joe was extraordinary! I called to add a DBA to my existing LLC, and he got straight to the point with exactly what I needed. He went above and beyond by taking the time to answer my questions thoroughly and even checked my account. He pointed out a couple of things for me to review, and if that wasn’t enough, he even sent me a screenshot so I knew exactly what he was referring to. Wow—what an asset to your company! Loyal customer here!

Trustpilot star rating bar
Juan Ferrer
February 19, 2025
LegalZoom

Legalzoom has handled all our business…

Legalzoom has handled all our business formation needs with the utmost professionalism and timely filing. We appreciate their friendly and easy to use website.

Trustpilot star rating bar
KOTEKA OGBURN JENKINS
October 20, 2025
LegalZoom

Love how easy to understand the process…

Love how easy to understand the process of formation they have made!

Trustpilot star rating bar
Y.A
August 26, 2025
LegalZoom

The request I made for formation…

The request I made for formation documents was taken care of immediately and professionally. They were very helpful in getting me what I needed.

Trustpilot star rating bar
Bruce Fleishaker
August 9, 2025
LegalZoom

I had the absolute pleasure of working…

I had the absolute pleasure of working with Maria as my business formation specialist at LegalZoom, and I couldn’t be more grateful for her support throughout the process of creating my LLC. From start to finish, Maria was patient, knowledgeable, and incredibly thorough. She took the time to answer every one of my questions—no matter how small—and walked me through each step with clarity and confidence. Starting a business can feel overwhelming, but Maria made the entire experience smooth and manageable. Her dedication, professionalism, and genuine care for her clients truly stood out. Thanks to her guidance, I felt supported and well-informed every step of the way. Thank you, Maria, for your outstanding service and for going above and beyond. You are truly an asset to the LegalZoom team!

Trustpilot star rating bar
Diego Louis
May 24, 2025
LegalZoom

Using Legal Zoom made my business…

Using Legal Zoom made my business formation very easy. The program is user friendly and explains every step clearly.

Trustpilot star rating bar
Anna Silvia Mejia
April 19, 2025
LegalZoom

Legal Zoom is a true one stop shop

This is the second company I have formed using Legal Zoom. They say what they are going to do and they do it. Legal Zoom provides all the tools and services you will need to quickly start your company, allowing you to focus on your business. The business formation specialist I spoke with, Juan was great; extremely knowledgeable and professional while giving me the feeling that I was talking with an old friend.

Trustpilot star rating bar
Steve Robbins
March 21, 2025
LegalZoom

The agent was extremely helpful and…

The agent was extremely helpful and gave me the info that I was looking for. As soon as I got off of the phone with her, I got the official acceptance of my business formation!

Trustpilot star rating bar
Joshua Roberts
March 17, 2025
LegalZoom

Seamless Support from Day One

I was impressed by how quickly Alan, my Business Formation Specialist, reached out to me. Having support from day one is incredibly reassuring, especially as I navigate starting my first business. I look forward to seeing how my relationship with LegalZoom and my experience with their services evolve.

Trustpilot star rating bar
Rosemart Aoki
March 6, 2025
LegalZoom

ClarisseTravel Wine Tourism Agency

I recently utilized LegalZoom's services. The platform was user friendly, making the complex process of business formation straight forward and accessible. The customer service team was knowledgeable and responsive, promptly addressing all my inquiries. The efficiency and professionalism demonstrated by LegalZoom have provided me with confidence and peace of mind. I highly recommend their services to anyone seeking reliable business formation assistance.

Trustpilot star rating bar
ClarisseTravel LLC
February 20, 2025
LegalZoom

The business formation specialist…

The business formation specialist Ramses Cardenas understood my needs and articulated well the company's product. I chose the pro package because it was my best option based on the information Ramses supplied. The process was quick easy and to the point.

Trustpilot star rating bar
Aaron Kinney
February 20, 2025

150 Jewelry Store Name Ideas

In addition to generating names, you can also review some names we’ve come up with to find a jewelry store business name you love. The names on these lists are available to anyone to use, so if you find one you like, act fast and find out if that name is available to use in your local area.


You might also use this list as inspiration and choose something that’s similar to what appears here but is an even better fit for your business. The possibilities are endless!

Fabulous jewelry store names

Whether you’re looking to represent opulence or high-fashion jewelry, it’s hard to go wrong with one of these fabulous business names.

Luxurious jewelry store names

Luxury and jewelry go together like moonlight and romance—effortlessly enchanting. These fine jewelry store names will attract customers looking to treat themselves (or someone they’re shopping for).

Cute jewelry store names

Whether your target market is mommy-and-me matching jewelry or cute designs to inspire young shoppers, these names are certain to fit the niche.

Sparkly jewelry store names

Few things are more dazzling than a jewel lit up and sparkling in the light. Show off your brand's glitz and shine with these sparkly-inspired jewelry store names.

Unique jewelry store names

For all of the brands that don’t fit any specific niche, this list might just have the timeless jewelry business name that speaks to you.

How to choose the best jewelry business name

Whether you found a business name on the lists above or used our AI-powered business name generator, there are a few tips you should consider before settling on your final choice.

Consider your style and audience

It’s important that the name you choose for your business is representative of the products you sell and the feeling your brand evokes. You want symmetry and alignment throughout your brand so that the story is cohesive and makes sense to customers. 

You don’t want a silly, childish name for a jewelry store that sells fine gems and mature, refined pieces. That type of misalignment could cause customer confusion and could make it harder to attract the attention of customers who are more likely to buy from you.

When you keep in mind your style and audience while picking a name, you’re more likely to get a name that fits your brand and will accurately set up customer expectations.

Choose something customers will remember

Another important aspect to branding is making sure you choose a name that customers will remember. After someone makes a purchase from your store and wears the jewelry out and about, you want them to be able to easily remember the name when someone admires their jewelry and asks where they bought it from. 

Memorability is just as important as choosing catchy jewelry business names. 

Follow government naming guidelines

Another consideration to keep in mind when choosing a name for your business are the rules of business names. Your state and the federal government both have guidelines for naming a business, and you will need to follow both sets of rules.

Typical guidelines include:

  • Use standard characters and numbers, no special characters
  • Be distinguishable from all other business names in the state
  • No offensive language
  • Can not imply association with official government agencies

If you plan to open multiple locations for your business in multiple states, you’ll also need to consider trademarking your business name. A trademark lets you protect your business name so that no one else in the U.S. can use the same name.

While most trademark infringement is unintentional, it doesn’t change the harm and damage it can cause. You can protect your business by running a simple trademark search before registering the name.

Check the availability of your business name

Your last step before settling on the perfect jewelry-making business name is to ensure that the name is available for you to use.

Each state regulates business registrations. Within your state, only one business can use a business name. This prevents customer confusion and protects existing and new businesses.

To find out if the name you want to use is available, you will run a business search on your state’s Secretary of State website. This search will let you know if another business is already using that name or a similar name.

If no businesses are using the name, then you can move forward and register your business under that name. If a business is using a similar name, you’ll need to review your state’s naming rules to figure out whether or not the two names are overly similar. If they are, you’ll need to choose a different business name.

Once you're ready to move forward, consider a comprehensive trademark search before registering your business.

How to reserve your business name

Once you’ve found a business name that’s catchy, memorable, and available, it’s time to register your business.

In most states, you have two options:

  1. Reserve the business name. A name reservation means that you pay a small fee to reserve the right to use that name. Reservations usually last a few months and can sometimes be renewed. 
  2. Register your business. You can register your business by filing business formation paperwork with your state. This is the official start of your business. 

There are a lot of steps to starting your own business, but you’re not alone in this process. LegalZoom’s business formation services are here to support you as you begin your entrepreneurial journey—and beyond.

Limited Liability Company (LLC)

The simplest, most flexible way to structure your business to protect personal assets.

Read about LLCs

Corporation

(S corp or C corp)

A more complex structure with the ability to issue shares and go public, or go global.

Explore corporations

Partnership

(LP or LLP)

Allows business partners to work together while maintaining some liability protections.

Partnership basics

Doing business as

(DBA)

A way to change your public-facing name without having to make changes to your business entity.

Dig into DBAs

LegalZoom can help you file your state's formation paperwork for as little as $0 + state filing fees.

Start My LLC
woman relaxes at her desk and stares at her laptop

What to do after you’ve registered your business name

Reserve a domain name and social handles

Your online presence is just as important as your storefront. Here’s how to secure it:

checkmark

Claim your domain name

Choose a domain that matches your business name as closely as possible.

checkmark

Check social media availability

Platforms like Instagram, Facebook, and LinkedIn are key for connecting with customers. 

checkmark

Think long-term

Even if you don’t plan to use all platforms right away, securing them now ensures you won’t lose them later.

Protect your brand with a trademark

A trademark ensures your business name is legally yours and provides:

checkmark

Exclusive rights

Prevents competitors from using your name.

checkmark

Legal protection

Enforces your rights in court if necessary.

checkmark

Brand credibility

Demonstrates professionalism and trustworthiness.

LegalZoom’s trademark registration service connects you with experienced attorneys who guide you through every step of the process, increasing your likelihood of approval.

Frequently asked questions

What free tools can help me brainstorm a jewelry store name?

If you’re looking for support while brainstorming name ideas for your jewelry store concept, it’s important to remember you’re not alone. You can run ideas past friends and family, consult a thesaurus, research the market on social media, generate names with a name generator, or consult business mentors and industry contacts.

Can my business have more than one name?

Technically, yes, your business can have more than one name. Some businesses may have a DBA (doing business as) name that allows them to operate under a trade name rather than their official business name.


Each state has different DBA requirements, so be sure to check yours.

Can I change my jewelry business name after I register it?

Yes, you can change a business name after you register it.


In the case that you register your business under one name and then no longer like that name or want to use it, you can change your business name. While this is possible, it’s not highly recommended as it can mean losing customers in the shuffle.


If you do decide to change your business name, the simplest way to do that is through registering a DBA or doing business as name. Your DBA or fictitious name can then be used as your customer-facing business name.

Should I trademark my business name?

Trademarking your business name is not required, but it can give you grounds for legal action against copycats. It can also help you scale your business down the road. If you decide to register a trademark for your jewelry business, LegalZoom can help.

Get helpful tips and information

1 AI-generated business names may not be complete or available in your area. Get guidance from experienced business attorneys.

2 LZ Legal Services is the number one law firm filer by volume for US-based businesses at the U.S. Patent and Trademark Office.