Business Management
Learn all the ways you can take your business to the next level, whether you're in year one or year 10. Get advice on how to run and grow your business-and even what to do when you're ready to move on.
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Cost of Marketing II: Advertising on Cable TV
For many small to midsize businesses with a limited advertising budget, national, broadcast television advertising isn't a viable option. But that doesn't mean that you can't use this effective tool. A low-cost alternative to traditional television advertising is putting those advertising dollars into cable television.
· 4 min read
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What You Need to Know About Hiring Independent Contractors
Using independent contractors can help minimize employee-related costs, such as payroll taxes, benefits, overtime, and workers' comp premiums. While it may be tempting to classify some of your employees as independent contractors, with the growing risk of penalties, you'll want to make sure your business is doing it right.
· 4 min read
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Is Your Blog a Copyright Infringement Suit Waiting to Happen?
With more than 180 million blogs in the world, you have to wonder how many of these blogs infringe copyrights—or have their own infringed upon. If you have an active blog and regularly create new content—or reference others' content—you will want to read this.
· 6 min read
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Overcoming Your Social Media Marketing Fears
Relatively speaking, social media is still in its infancy. As companiesbig and small try to crack the code of this exciting new marketing resource, lessons are being learned at a breakneck pace. Here's your chance to separate the myths from the realities.
· 4 min read
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3 Tips for Setting Vacation Policies
Everyone wants to know their employer's vacation policies and rules for paid time off (PTO). Both are forms of compensation, so when you change them, employees will notice. Unfortunately, so will the law if you're not doing it right. Here are some tips to get started. Consider Your Goal
· 3 min read
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What Kind of Business Methods Can You Patent?
Regardless of what you sell, if you're an online entrepreneur with a unique method of doing business, you may be sitting on a valuable, patentable product. But will your method be found patentable, or a mere abstract idea?
· 4 min read
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How a Virtual Mailbox Helped Basecamp Become Fully Remote
While the project management company was already well on its way to becoming fully remote, there was one challenge left to solve: postal mail. Earth Class Mail was able to provide a solution.
· 4 min read
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Business Insurance: When You Need It and When You Don't
Business insurance can help your company survive unexpected challenges. Here is a breakdown of the types of business insurance and what you need for your business.
· 11 min read
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13 Small Business Legal Requirements and Tips for Launch
There are many small business legal requirements to keep track of when you start a business. Save yourself the extra stress and use this checklist to monitor your progress.
· 7 min read
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What the FTC Non-Compete Ban Means for Your Business
The FTC's sweeping ban on non-competes changes the rules for employers and employees alike. Here's what you need to know.
· 6 min read
