Trademarks
Take a few simple steps to safeguard your brand. See how trademarks can protect your logos, slogans, company name, and more.
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Defend Your Trademark with a Certification of Cease and Desist
Trademark infringement can sap your business of sales while doing damage to hard-earned brand reputation. Learn how a certification of cease and desist can help you enforce your rights and stop infringement.
· 3 min read
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Resolving Domain Name Disputes Online: Lay Claim to Your Domain
Calvin Klein did it. Julia Roberts did it, too. And they did it online. These superstars wrested back control of registered domain names containing their well-recognized names using online dispute resolution. And you don't have to be rich or famous to do the same thing when you expand your successful start-up to the online global market.
· 4 min read
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How Long Does It Take to Register a Trademark?
Once you have a name, slogan, logo, or phrase for your product or service, file a trademark application as soon as possible, as it often takes a year to receive final approval.
· 4 min read
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Monitoring and Protecting Your Trademark
In order for a trademark to be effective, it must be enforced. Find out how to guard your trademark, what happens if you don’t stop trademark conflicts, how you can stop an infringing trademark, and more.
· 3 min read
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Developing an IP Strategy
Protecting your invention, logo or creative work with a patent, trademark or copyright is important. But equally important is creating an IP strategy.
· 5 min read
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Trademarks: After You Apply
Filing a trademark application is just the first step toward trademark registration and it doesn’t guarantee registration. Your application will first move through a review and publication process.
· 4 min read
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Trademark Protection of Color: Louboutin's Red-Soled Shoe Is a Clever Logo
A deeper look at the question of trademark and the use of color in product design.
· 4 min read
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How to Purchase an Existing Trademark
Need a trademark ASAP? Consider buying an existing one. But before you get your wallet out, make sure you understand how to decide if it's right for your business.
· 3 min read
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The Importance of Trademark Protection
If you are not already thinking about trademark protection for your business, you should be. If you have been neglecting this aspect of your business, don't despair. Trademark protection is straightforward. Here's what you need to know.
· 3 min read
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Trademarks, Publicity, and the Presidency
Can U.S. presidents protect their names and faces with trademarks? And, on the flip side, is it OK to use the president's name or image on a product? Find out how trademarks and other intellectual property rights apply to the commander in chief.
· 3 min read
