Trademarks
Take a few simple steps to safeguard your brand. See how trademarks can protect your logos, slogans, company name, and more.
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Registering Green Trademarks
While the USPTO is actively encouraging the development of 'green' technology, green trademark and patent seekers should be well-informed going into the process to increase the probability of success—because it's not enough to just have a catchy 'green' name anymore.
· 5 min read
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Do I Need a Trademark Attorney?
Choosing to work with a trademark attorney can be costly, but it can also save you a lot of time and frustration through the trademark application process.
· 10 min read
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What Is Right of Publicity and How Is It Used?
The right of publicity gives you control over the commercial use of your identity. While a right, the extent of its legal protection varies across the U.S.
· 8 min read
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How to Do a Trademark Search in 5 Simple Steps
Before you decide to trademark the name of your business or settle on a logo, make sure no one else is using them.
· 8 min read
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When Is Unauthorized Use Not Trademark Infringement?
If you draw a Dallas Mavericks emblem on your husband's birthday cake or make a Shrek costume for your daughter, is it considered trademark infringement? That depends on if you're merely displaying the trademark or appear to be sponsoring it. But what's the difference?
· 4 min read
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Creating a Patent License Agreement
If you're a patent owner who's ready to create a patent license agreement, learn about the different types of patent license agreements and how to draft them.
· 3 min read
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Should I Trademark My Business Name?
Your company's name is one of your most important business assets—and a trademark can protect it. Here's how.
· 15 min read
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Trademark a Name
Registering a trademark for a business name is a great way to protect your brand. Here's how to get started, what to expect, and some tips for getting your application approved.
· 6 min read
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LegalZoom vs. 'Traditional' Trademark Attorneys: Which Is Better in 2025?
Choosing a trademark registration professional can be tough. LegalZoom combines attorney expertise with a seamless, technology-driven process.
· 10 min read
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Registering a Trademark
A trademark can be a powerful tool for protecting your intellectual property. Here's how to get started.
· 5 min read
